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MILLENIALS FASTFOOD RESTAURANT TO FRANCHISE

MILLENIALS FASTFOOD RESTAURANT TO FRANCHISE

PANCAKE HOUSE


One of the most popular food chains in the Philippines is Pancake House. It was named as the largest Restaurant Dining Group in the country back in 2014 and was later acquired by Max’s Group, a move that was considered a milestone in Philippine restaurant history.
Founded in 1974 by Milagros Basa, Leticia Zamora, and Carmen Zaragosa in the mind to introduce pancakes and waffles to the Philippine market, Pancake House soon became popular with the kids and adults aside from just pancakes and waffles.
Today, their branches number in the hundreds and are spread all over the country. Apart from pancakes, waffles, and other breakfast dishes, they also serve different kinds of comfort food. They also serve dishes for children and has the option to order pancakes with smaller portions and colorful presentation.
Their dishes are simple but will make you think of a certain memory or a feeling of home. It’s no surprise, then, that Filipinos have long associated Pancake House with lasting memories from childhood and sometimes even their adult years.
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How much Investment is needed and what does this cover?
The Franchise package ranges from P9 million to P12 million. This includes the franchise fee, store construction, equipment, furniture and fixtures, manpower hiring and training and pre-opening marketing activities. However, the investment cost varies based on floor area and locations, i.e., Provincial areas, Greater Manila Area, Metro Manila and others.



 

MARY GRACE CAFE


Mary Grace Cafe and Kiosks, the home of  special and quality Ensaymadas and Cheeserolls began in 1997. Mary Grace Cafe also offers other freshly-baked pastries and delights like brownies, chocolate cake and tiramisu.  They also serve breakfast foods, pastas, sandwiches, desserts, home made ice teas and hot chocolate.

Image result for MARY GRACE CAFEIts all started as a child fascination on baking, Mary Grace was always thrilled to watch dough expand with a life of its own. Carrying this fascination into motherhood, Mary Grace followed her heart’s desire and off she went to the US for a hands-on course on baking.
She plunged her hands into huge bowls of rye and sourdough bread and after months of training, came home to harness all she had learned to perfect her own formula for a local delicacy, an ensaymada with just the right texture and flavor. After bouts of tears and frustration, she hit Eureka!
In 2002, after several Christmas seasons and with the hopes that family and friends can bring home a little bit of Christmas all year round, Mary Grace opened her first little store.
Four years and eleven kiosks after, Mary Grace created her own cafes! A home away from home, where family and friends share stories over hearty meals capped off by a wonderful combination of Mary Grace Hot Chocolate and her signature Ensaymada and Cheese Rolls!
To this day, Mary Grace has been delighting customers with ensaymadas of consistent quality and just-baked-freshness. Nothing artificial, just honest-to-goodness premium ingredients.

 RED RIBBON


For the original owners of Red Ribbon Bakeshop, baking cakes started out as a family hobby but it eventually blossomed into a booming business of cakes and pastries for people from all walks of life.
Red Ribbon opened its first store in Timog Avenue, Quezon City in 1979. Its popularity among Filipinos soon grew and eventually caught the interest of Jollibee Foods Corporation (JFC) which then decided to acquire the cake business in 2005. Now under the wing of Jollibee Foods Corp., Red Ribbon has expanded to more than 370 stores all over the Philippines and 33 store branches in the US.
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To franchise Red Ribbon, prospective franchisees will have to shell out a Franchise Fee and Total Investment of P7 Million to P8 Million, depending on the store size and facilities.
There is also a Royalty Fee of 7% and Advertising Fee of 3% of the monthly gross sales of the store which franchisees will have to pay every month.
The total franchise investment already includes an Initial Set-up Fee of P600,000 (VAT-exclusive) which will be required to pay upon receipt of the franchise “Award Notice”.
The Red Ribbon franchise term is five (5) years and may be renewed upon mutual agreement of Red Ribbon and the franchisee.
According to Red Ribbon, the Return on Investment (ROI) and payback period will depend on several factors, including Sales, Market Potential, Investment, and the franchisee’s ability to manage the overall operations of the store.


GOLDILOCKS


 Goldilocks was named after Goldilocks, a character from the fairy tale Goldilocks and the Three Bears to make the name of the chain easier to remember by children and their mothers. The name also suggests the words "gold" and "luck" which was viewed to be auspicious by the founders. The naming was suggested by the founders' sister Maria Flor.
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Taste success with a Goldilocks Franchise.

Join the Goldilocks franchise family. With over 50 years of experience, more than 500 stores worldwide and the 2005 Hall of Fame Award for Outstanding Filipino Franchise of the Year, you are assured of sweet success.

Brand Leadership

Goldilocks is the leading brand in the Philippine bakeshop industry, cutting across all economic classes with a wide variety of products, at prices within the consumers' reach. Ask any Pinoy what his favorite Goldilocks products are, and he's sure to name at least one!

Mark of Excellence

Apart from being awarded the Superbrand Seal of Recognition, Goldilocks was Outstanding Filipino Retailer for 2006 in the Food Retail Category, and elevated to a Hall of Fame in 2010 in both the Bakeshop and Franchise categories by several award-giving bodies such as the Consumer Union of the Philippines, Parangal ng Bayan, and the Philippine Franchise Association. It was also awarded by DTI – Philippine Retailers Association the Outstanding Filipino Retailer for 2006 in the Food Retail category and in 2010 Hall of Fame Award for Outstanding Filipino Retailer

This attests to the genuine quality and dedication that Goldilocks puts into its products and dedication that Goldilocks puts into its products and services.!

Service and Reliability

The thoughtful nature of Goldilocks is seen not only in its products but in its superior service as well. Goldilocks provides continuing support and advisory services on store operations, local store marketing plans, financial data analysis, and market development-all designed to enhance the franchisee's store management skills.

Excellent Operating Systems

Goldilocks' comprehensive training and quality systems provide the framework to support its growing network of stores. It is committed to constantly innovate and provide quality products and services.

Breakthrough Concepts

Products that constantly delight and excite consumers! Only Goldilocks has unique concepts such as Decorate Your Cake,
Go Lite, Pinoydeli, Bitbit Packs, Happy Goldi Birthday Party, and many more..

Innovate Store Designs and Layout

Goldilocks continuously updates their store concept and design to address specific market needs. It provides point of sale materials such as menu boards and advertising materials. 
The franchise fee, which is paid upon the signing of the franchise agreement, is for the right to use the franchisor's trademark and business system as well as for the pre-opening activities at the start of the franchise agreement such as site evaluation, assistance in recruitment and training for the initial store team.

Franchise fee for the bakeshop is P800, 000.00 and for the Full Store P1.2 Million. (Exclusive of VAT tax)  


KUYA J

Kuya J Restaurant, formerly known as “Ang Kan-anan ni Kuya J,” started as a humble eatery along the streets of Cebu. But with Kuya J’s undeniably delicious dishes, mouthwatering words of recommendation quickly spread into every Cebuanos’ palate. With that, Kuya J instantly became one of the well-loved restaurants in Cebu.
Today, Kuya J continues to satisfy every Filipino’s appetite nationwide. Using only the freshest ingredients available, Kuya J cooks up a storm of delicious Pinoy food in every corner of the Philippines
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Kuya J Group Holdings Inc. is eyeing to further widen its stores network as it launches a franchise financing program, which supports up to 70 percent of the capital requirements to put up a new store.
Under the new franchising scheme, the operator of Kuya J restaurant said it can extend a loan of up to 70 percent of the total cost to put up a new restaurant to interested franchisees.
“The highlight of Kuya J franchise is its in-house financing program which has ability to support up to 70 percent of the franchisee’s capital requirements as well as business development support, service training programs, management systems, and marketing programs,” the company said.

THE ARISTOCRAT

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1928

Since Lola Asiang’s brood was growing, she decided that since she was cooking for a lot of people already (the Reyes family had 13 children) might as well earn from all that effort.
Asiang quickly converted the ground floor of their house in Marquez de Comillas into an eatery that she called Lapu-Lapu. Early on she decided that she would always cook and serve delicious and affordable Filipino food.

Marquez de Comillas

Students from St. Theresa (across the street) would come in droves to sample Asiang’s specialties - pancit luglog, dinuguan with puto, lumpiang ubod and arroz caldo.

1980


Mother of Filipino Cooking

Lola Asiang was recognized as the Mother of Filipino Cooking. Whenever Lola Asiang cooked for her customers, she put in the same love and care as though she were cooking for her own children. She believed that no matter the size of your budget, you can eat like an Aristocrat. That’s how Aristocrat has come to be for Filipinos - a welcoming home where hearty appetites and modest wallets are rewarded with quality food and good old feeling of family.

2016


An Icon in Cultural History

It is no easy feat to survive 80 years in the food industry. The success of Aristocrat is attributed to the clear and simple vision of Asiang to serve quality Filipino comfort food. In recognition of the Aristocrat’s contribution to Philippine culture, a historical marker was installed on July 4, 2013 by the National Historical Commission of the Philippines (NHCP).

How Much Does the Total The Aristocrat Restaurant Franchise Investment Cost?
Php 2,000,000 – Franchise Fee; this includes a comprehensive and intensive training program for the management, franchisee and staff to ensure the system of operation is passed on to them. An operations manual on daily basis, business opening assistance (complete). This fee also gives the franchisee the right to use The Aristocrat name, trademarks, operating system access, marketing assistance, ongoing business development, continue consultation and other benefits that the organization offers for franchisees.
Php 10,000,000 to Php 20,000,000 is the total investment range, depending on the:
  1. Store Type – free standing, mall, strip mall
  2. Store Size

 MAX RESTAURANT


Max's Restaurant's beginnings started in 1945, after World War II. Maximo Gimenez, a Stanford-educated teacher, befriended the American occupation troops stationed at Quezon City. Because of this friendship, the soldiers regularly visited Maximo's nearby home for a drink or two. Later on, the troops insisted that they pay for their drinks.This prompted Maximo to open a cafe, where the troops could enjoy food and drinks. It opened its first restaurant at 21 South F Street (now Scout Tuason), Brgy. Laging Handa, Quezon City.
The cafe initially served chicken, steak and drinks. Maximo's niece, Ruby, who managed the kitchen, created a special recipe for chicken that became an instant favorite for the GIs. Soon, the Filipino public heard about the delicious chicken recipe and thus they came to the small restaurant and Max's Restaurant was born.
Over the years, Max's Restaurant's popularity grew and it became known as "the house that fried chicken built." It has expanded in Metro Manila, Southern and Northern Luzon, Cebu, and to California and other places in the United States. It has also expanded to Canada with plans of opening restaurants to other countries.
Max's Restaurant has established itself as a household name in the Philippines, an institution, and a proud Filipino tradition. The second and third generations of the family continue to zealously uphold the standards and traditions set by Maximo and Ruby for all Max's Restaurants.
It opened its doors to franchising in the second quarter of 1998.


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How much investment is needed and what does this cover?The Franchise package ranges from P14million to P16million. This includes the franchise fee, store construction, equipment, furniture and fixtures, manpower hiring and trainingandpre-opening marketing activities. However, the investment cost varies based on floor area and locations, i.e., Provincial areas, Greater Manila Area, Metro Manila and other




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